Study the music industry from both a historical and present-day perspective, as well as new media businesses that extend beyond music. Recognizing Philadelphia as a music industry hub, you will participate in experiential learning “on the job” through simulated and real-world assignments and projects. A strong emphasis will be placed on the role of social media and the artist-entrepreneur as a content-provider, media-maker and creative engine.
- Intro to Music Business
- New Media
- Live Sound + Recording Technology
- Digital Distribution
- Renowned music industry and technology specialists as master teachers and lecturers
- Field trips to professional recording studios and live music venues
- Collaborations with students in workshops across campus
On the last day of the program, you will engineer live sound for the Music: Instrumental + Voice concert in the University’s Caplan Recital Hall. You will be responsible for the show’s marketing, sound, lighting, recording and live-streaming.
After spending two weeks in the heart of the arts and business district of Philadelphia with top music industry professionals as instructors, you will leave with a better understanding of recording and live-sound technologies and applications, as well as the realities and business practices of the new and future music industry. You will leave with portfolio-ready recordings, projects and a resume.