ID Grad's Homemade Dog Treats Biz Chosen as Finalist for Martha Stewart's 'American Made' Contest

Pupcakes, Bits & Pieces by Jackie Starker BS '10 (Industrial Design) vying for $10,000 grand prize

September 12, 2012

On her Facebook page, Jackie Starker BS '10 (Industrial Design) describes herself as a "Philadelphia-based dog biscuit baker, Gumshoe Studio designer, DesignPhiladelphia program coordinator and freelancer. I also decipher dogs yawns to sound like they're speaking English."

And now she can add finalist in Martha Stewart’s American Made Awards for her homemade dog treats business Pupcakes, Bits & Pieces. Starker made the list of rising stars in a new generation of small-business owners selected by Stewart and her Martha Stewart Living editors.

Vote for Pupcakes >>

Inspired by her dog, Amélie (the official face of Pupcakes), Starker decided to start making her pup’s treats herself because of all the preservatives she found in store-bought dog treats. Soon family, friends, neighbors and even strangers wanted to buy her homemade treats for their pets and Pupcakes was born.

Watch the Pupcakes promo video >>
Created by Stephanie McDowell BFA '10 (Photography) and Brent Young BFA '10 (Animation)

Combining what she describes as "all of the important things in my life: design, baking and adorable dogs," Starker's dream is to open a boutique shop in Philadelphia with a full bakery in the back and a retail store in the front to showcase her all-natural treats and hand-crocheted accessories.

Chicken and carob cannoli.

Ten American Made winners and one Audience Choice Award winner will be chosen. These creative entrepreneurs will be honored at the American Made event in New York City and will be featured in Martha Stewart Living magazine. The Audience Choice winner will also receive $10,000 to further their business.

Six-pack of all-natural gourmet doggie doughnuts, each with a chicken biscuit base.

Online voting for the Audience Choice Award winner ends September 24.

Homepage image: Chicken and carob doggie cheeseburger with sesame seed chicken buns, a carob patty, natural yogurt frosting and green coconut lettuce.

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